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Automotive X Prize teams begin performance testing in Michigan

The 28 teams competing in the Progressive Insurance Automotive X Prize will begin performance testing this week at Michigan International Speedway in Brooklyn, Mich. The teams are vying for $10 million in prizes, which will be awarded to consumer-friendly vehicles that exceed 100 mpg. This week begins the first of the three on-track performance testing stages: shakedown, knockout qualifying and finals.

Lotus Evora Freddie Mercury Edition. Yes, really

Lotus Evora Freddie Mercury Edition We really weren’t too sure when we got a press release drop in that said “Another Lotus Bites The Dust…” and then went on to say that Lotus are building a one-off Lotus Evora S Freddie Mercury Edition to be auctioned for the Mercury Phoenix Trust. We thought it was a spoof. We decided it was almost certainly a spoof when the press release went on to say that the Freddie Mercury Edition Evora “…represents a kind of magic” and that the white, red and gold colour scheme was “…inspired by the iconic costume Freddie wore for the 1986 Magic tour”.

Renault designers on their interpretation of luxury [w/Video]

Renault's design chief Laurens van den Acker and his design team have stressed how the Initiale Paris concept previews how Renault design's tactics will help steer clear of its rivals within the premium segment.  The concept – the sixth to be developed in the design strategy inspired by the cycle of life, now in the Wisdom stage – heralds Renault's return to the high-end market after a number of years. It was, therefore, important that the design be a positive rejection of traditional ideas of luxury, design director of concept cars Axel Breun believes. Designer Choung Sun Oh goes to great pains to stress how the design team worked towards developing a highly original design to set them apart from rivaling brands upon re-entry.