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Ford spoofs Cadillac ELR with latest ad

Rule Number One of advertising is, "kick 'em when they're down." Or was that Sun Tzu...or Bone Thugs-N-Harmony? Either way, while Cadillac catches flak for its controversial ELR ad, the above Ford ad with a C-Max Energi is either a shameless ripoff or a smashing riposte. (This, of course, depends on your affinity for European-derived plug-in crossovers.) Instead of a white guy, it's a black lady.

Yamaha Motiv concept stars at the Tokyo Motor Show 2013

This is a real surprise here at the Tokyo Motor Show 2013 – it turns out that Yamaha is one of the companies that has done a deal with Gordon Murray Design to further investigate building a car using the firm’s revolutionary iStream efficient production process. Yes, Yamaha. The motorbike company.

Bruce Weiner Micro Car auction: Day 1 wrap

Yesterday's strong bidding left many attendees in disbelief. As the gavel fell on a 1959 Goggomobil TL-400 Transporter Pickup for the top pre-auction estimate of $125,000, anyone who had dismissed RM's estimates as optimistic was reappraising the situation. Several people have brought up the legendary $112,000 sale of an Amphicar at Barrett-Jackson's Scottsdale sale in 2006.