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Jag hops on Super Bowl ad bandwagon

Jaguar is preparing to tout the brand's British roots in a new advertising campaign called "British Villains" that will be its largest ever and include its first Super Bowl commercial. The campaign will be used to launch the new F-Type coupe that debuts at the Los Angeles auto show later this month and goes on sale in April. The 30-second Super Bowl commercial will run during the second half of next year's event on Feb.

Bentley W12 (and Audi and VW) engine production centres on Crewe

The VW Group W12 engine will now only be made by Bentley in Crewe It’s probably not something you’ve paused to think about much, but if you did you’d assume that the Bentley W12 engine – fitted to the Flying Spur and Continental GT as well as the Audi A8 and VW Phaeton – was made only in Crewe. But you’d be wrong. In fact, the W12 for Bentleys are made in Crewe but those used in the Audi A8 and VW Phaeton are actually built by VW at their engine plant in Salzgitter.

Saab gets small payment from Youngman after yesterday’s ‘misunderstanding’

Saab gets a small payment from Youngman What on earth are we going to do once the Saab Saga is resolved? The machinations and misunderstandings surrounding Victor Muller’s increasingly desperate quest to keep Saab alive has probably provided more stories than almost anything else this year. Yesterday’s Saab episode surrounded Pangda Chairman Pang Qinghua stating that the Saab deal was no longer valid since Saab went in to court protection in Sweden, raising the prospect of one of Saab’s creditors pushing the bankruptcy button rather swiftly.