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Ford tests electric-vehicle sounds on Facebook

Sure, if it were up to us, every car would sound like a Lamborghini Aventador or a McLaren Formula One race car. And while those specific options aren't available (yet),Ford is using its Facebook page to let fans vote on sounds to be made by the electric Focus. Since EVs are so quiet, Ford needs to give the Focus electric some sound for safety's sake--to draw the attention of people who are blind people, those using cell phones or iPods and even for animals.

Long Distance Tracking Effort Locates Stolen Motorcycle

WHEN your pride and joy is stolen you always hope you’ll see it again. Tracking services naturally boost the chances of recovery, but one lucky bike owner has Bike Trac and Interpol to thank for the return of their prized possession after a particularly lengthy search. Taken on a Monday evening from South London, the £12,000 Ducati 899 Panigale was quickly confirmed as stolen thanks to the equipped Bike Trac unit communicating with its owner and the firm’s operating centre.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.