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Opel to shed upscale pricing in effort to win back core customer

Opel/Vauxhall is reversing its upscale pricing strategy and will make its cars more affordable to win back buyers, CEO Karl-Friedrich Stracke said. "We need to regain our traditional customer base," Stracke told the Automotive News Europe Congress in Monte Carlo on Thursday. "We moved Opel up too quickly.

Car makers shun Detroit show NAIAS 2009

By Simon Stiel Motor Shows 27 November 2008 11:28 The number of car makers pulling out of Detroit's major auto show, the North American International Auto Show 2009, is growing. The very survival of Detroit is being questioned as Congress debates the $25 billion aid package to save GM, Ford and Chrysler – and now it looks as if the NAIAS is under threat too. In the past weeks, Ferrari, Land Rover, Rolls Royce, Mitsubishi, Nissan and Suzuki have announced their withdrawal from the show, which is scheduled to begin on 11 January 2009.

Ford S-Max is Car of the Year

By Phil McNamara Motor Industry 14 November 2006 08:54 Ford's S-Max MPV has been crowned European Car of the Year, by a panel of journalists. Is it a victory for originality, or yet another duff decision from Europe's motoring journalists? The shortlist for the award comprised: • Citroen C4 Picasso • Fiat Grande Punto • Ford S-Max• Honda Civic• Peugeot 207 • Skoda Roomster • Vauxhall Corsa • Volvo C30 The panel of 58 writers selected those eight contenders for the 41 cars eligible for the award.