Valterra Adapter Seal T201 on 2040-parts.com

BMW Vision EfficientDynamics Concept – Frankfurt catchup

BMW revealed the Vision EfficientDynamics Concept at Frankfurt CO2 targets – and the received wisdom that somehow the planet is dying because we drive cars – means car makers have to respond to the mood and produce ‘Eco’ cars. Which is a problem for makers of prestige and performance cars. How do they square the circle?

Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

Eterniti Hemera: The tease continues

Eterniti Hemera - the first image You may remember that we ran a story a few weeks ago about a mysterious ‘new’ luxury SUV from a new car company – the Eterniti Hemera. Well, they’re back with a bit more of a drip-feed of information as the debut of their first car – which they dub “… the world’s first Super-SUV” – grows closer. We’d speculated that Eterniti wasn’t a car maker but was instead an after-market customiser; simply taking an existing car and making it ‘special’.