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Mitsubishi i MiEV Electric car launches in Japan

Mitsubishi i MiEV electric car launched in Japan at around £20,000 Until now, electric cars have been very much an oddity. The laughable G-Whiz and the Tesla Roadster are interesting in their own way, but unless you want to look like Noddy’s best friend (G-Whiz) or are happy to have a second-rate Lotus Elise at three times the price (Tesla), there wasn’t much to appeal to the normal car buyer. But it’s changing.

Lexus gets new focus

Battered by recalls and public inquisitions, Toyota is hoping to restore its once-pristine image with new hybrid products and a renewed focus on Lexus. Lexus increasingly will be positioned as a “global premium brand,” the company said on Wednesday, and see improved styling, more hybrids and better service. The brand's sales have fallen 9 percent this year, to 26,674 in the United States.

Pininfarina’s new Alfa concept at Geneva motor show 2010

Pininfarina will show this new Alfa Romeo-based concept car at the 2010 Geneva motor show. The two-seater is a celebration of the relationship between two of the most stylish names in motoring, in a year that will have Pininfarina blowing out 80 candles and Alfa Romeo 100. When you consider the original 8C, the 1966 Spider Duetto, the 1987 164 and the 2003 Alfa Romeo GTV, it is definitely a relationship worth celebrating.