Vintage 1910's 1920's Willys Knight- Grease Cap For Tire / Wheel Center on 2040-parts.com

Honda CR-V (2012) - the European crossover is unveiled

Honda will show this European-spec CR-V crossover at the 2012 Geneva motor show. Until now, we've only seen the US CR-V. There's still a bit of a wait for the new CR-V, however.

White House pushes automakers toward 54.5-mpg target by 2025

The White House is pushing automakers to agree by Wednesday to a corporate average fuel economy target of 54.5 mpg by 2025--a figure 1.7 mpg less than the 56.2 mpg standard it floated earlier this month. The easing of the White House plan stems from a concession to makers of light trucks and SUVs, and particularly larger vehicles in that segment, such as Ford's F-150, sources said. The latest White House proposal, the most definitive of any it has put forth, calls for a 5 percent annual mileage increase for cars from 2017-2025, said industry and congressional officials who asked not to be named because their discussions with the White House are confidential.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?