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Scuola Politecnica di Design Milan 2007

Milan, Italy is well known for being a style center, so it's fairly apt that there is a design school based in one of the most fashionable and creative areas of the city. Scuola Politecnica di Design has been molding new designers for over 50 years and has a program specifically devised for students seeking to master the art of transportation design. On June 29th the school held its annual degree show, and Car Design News went to Milan to see what the students in the Masters Course had dreamt up. This year marked the second time that Audi sponsored the course, giving students a brief that consisted of creating "a sporty, small lifestyle car for the 'Generation Mobile'": a small car for young customers living in urban areas that would also be accustomed to using iPods.

Nissan Extrem concept bows at Sao Paulo auto show

Wild concepts during auto shows are nothing new, especially from Nissan. The automaker is adding to its reputation with the Extrem small crossover, which debuted recently at the Sao Paulo auto show. The Extrem is wild, but we could easily see it going into production, though Nissan's given no indication of such.

New Jaguar XJ – the Marketing

Elle Macpherson and Jay Leno - the very start of marketing for the new Jaguar XJ Marketing One thing you will see if you do any amount of air travel is the complete takeover by Jaguar of T5 at Heathrow. Huge billboards, touch-screen adverts, in-flight magazines – arrivals and departures all – will be barraged with the new Jaguar XJ for a whole month. And it’s a clever – and cost-effective – move by Jaguar.