Vintage Enamel Automobile Car Badge # Porsche 356 Meeting GmÜnd - KÄrnten 1990 on 2040-parts.com

General Motors to offer car sharing via mobile app and OnStar

General Motors has partnered with a San Francisco-based start-up company named RelayRides to enter the car-sharing business. In early 2012, GM vehicle owners in California will be able to use the OnStar system to rent out their cars when they aren't using them. The service will available nationwide for OnStar subscribers by the end of the year.

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

One Lap of the Web: 'Blower' Bentleys, Abarth history and a Checker taxi-camper

We spend a lot of time on the Internet -- pretty much whenever we're not driving, writing about or working on cars. Since there's more out there than we'd ever be able to cover, here's our daily digest of car stuff on the Web you may not otherwise have heard about. -- When it comes to high-dollar collector cars, provenance is everything.