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First factory-built wheelchair-accessible vehicle hits the market

Before Wednesday, the only wheelchair-accessible vehicles available to the public were aftermarket conversions that generally came with structural modifications and a price tag ranging from $50,000 to $80,000. Now, a startup company called the Vehicle Production Group (VPG) has released the first vehicle specifically assembled to accommodate people in wheelchairs, with an MSRP of $39,950. The vehicle is called the MV-1, which stands for Mobility Vehicle 1, and it was built for the disabled community.

Skoda Citigo five-door (2012) first official pictures

Skoda will show this slightly more practical Citigo five-door at the 2012 Geneva motor show. Mirroring the VW Up five-door, the Czechs buck the tradition of offering a single body derivative in the bargain basement city car sector. It's only in recent years that more manufacturers began to offer a choice of three or five doors in the smallest car segment.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?