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Automakers need love, not just quality, Strategic Vision study shows

Strategic Vision, a company that studies how and why consumers make decisions, released its yearly Total Quality Index on July 12, and the results might be surprising. The study found that love--how much or what part of a car that people like--is more important than the number of problems a car has when choosing a vehicle. For example Ford, which was a quality leader in the study, received a number of complaints about its Sync system.

Magna Electronics develops 'Touchskin' concept [w/video]

Electronics firm Magna is working on a new technology it calls 'Touchskin concept' that has the potential to eliminate traditional switches and instruments inside vehicles. As part of its ‘Intelligent Surface Technology', the Touchskin concept is set to be an integral part of a system that allows the user to control the car via intuitive gestures – such as pinching, tapping and swiping – as we've become so familiar with when using smartphones. The potential design implications are easy to see with the large amount of space made available by removing the traditional instrument cluster and its wiring and the removal of wired-in switches and buttons.

Autodesk Alias AutoStudio 2015 webinar on 25 June

Registration for Autodesk's latest webinar is now open. The webinar will cover its next-generation AutoStudio 2015 software, including how it can be used to speed up the design process using its new and improved workflows. The webinar will be presented by Autodesk's technical marketing manager, Rex Sellentine, who has over 20 years of experience of design software implementation.