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Lincoln gets own design studio

Ford is creating a dedicated design studio for its luxury brand Lincoln in an ongoing bid to rejuvenate the brand and position it further apart from the core Ford offering. The new design studio will be situated in the Product Development Center in Dearborn, Michigan, with Max Wolff – recruited from Cadillac last year – charged with leading the brand in its revival efforts. Ford has also announced that it will be increasing spending on the brand, giving it unique interiors and powertrains.

Breakeryard designs 'Woman-Proof' car

Breakeryard, the UK's network of national breakers, has designed a garish pink ‘Woman-Proof' concept car with the aim of making parking easier for ‘non-confident' female drivers. In an exercise with its tongue firmly in its cheek Breakeryard has not only designed, but also commissioned some mock-ups of a car to combat problems highlighted in a survey of 1,421 female drivers. ‘Peripheral visibility' was identified as a problem by 44 percent of respondents, so the concept has a bubble-top design to combat this, which would be framed by a reinforced structure for safety purposes.

F1 photos raise £20,000

A SERIES of photographs taken by Formula One drivers and team members has raised more than £20,000 at a charity auction. The sale included an image taken by Michael Schumacher of a boat on a lake that fetched £2500. An identical amount was paid by Formula One boss Bernie Ecclestone for one of his own pictures.