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So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Caterham Supersport R extends Caterham 7 range

Caterham has added the Supersport R to its range of ’7′ models with a 2.0 litre Duratec Ford engine delivering 180bhp. In the meantime, Caterham’s core road car business is the old Lotus 7 range of Caterhams, so it makes sense to keep that more appealing and relevant until new cars start to arrive, so we get the Caterham Supersport R as an addition to the range to slot in between the Supersport and the Superlight models. The Supersport R gets a Ford Duratec 2.0 litre engine which produces 180bhp, which doesn’t sound a huge amount, but when you consider the Supersport R weighs in at just 535kg it starts to look plenty.

Opel and Auto Design and Styling magazine launch new sketch contest

Opel and Auto Design and Styling magazine have joined forces to launch the ‘Adam Seeks Eve' sketch competition. The competition, which is open to amateur and professional designers of all ages, asks participants to "sketch the ideal car partner for the Opel Adam." Designs can be a personalized Adam, a model inspired by it, or its next iteration. The winner will be awarded a free ticket to the AutoDesign Prague Automotive Design Conference and the AutoDesign Prague Workshop as well as being lent an Adam for a week.