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New Skoda Rapid Official

The new Skoda Rapid – designed to sit in between the Fabia and Octavia – has been revealed ahead of a UK launch in November. We can’t complain that the new Skoda Rapid hasn’t been well and truly flagged up by Skoda as a new Skoda to fill a gap between the Fabia and Octavia. The Skoda MissionL from Frankfurt last year was the concept for the new Rapid and the Rapid itself got a preview at the Beijing Motor Show in April.

Mercedes to build C-class in Alabama

Mercedes-Benz will add production of C-class sedans to its plant near Tuscaloosa, Ala., starting in 2014. Daimler AG Chairman Dieter Zetsche, who participated in the creation of the Alabama plant project as a fast-rising executive in 1993, said in a statement released Wednesday from Stuttgart that the U.S. operation will take over about one-fifth of the model’s global production.

Toyota files for 'Supra' trademark

Adding more grist to the new-Toyota-sports-car mill, the automaker has filed with the USPTO for a “Supra” trademark covering “Automobiles and structural parts thereof.” On one hand, it's routine for companies to protect their dormant trademarks; Toyota previously filed to protect the "Supra" mark back in 2010; that protection expired on January 27th of this year. The new filing was made on Feburary 10th, in the midst of the post-Detroit, FT-1 enthusiast froth. We can't help but hold out hope that there's a bit more weight behind this application than simple maintenance of the status quo.