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Rolls-Royce expands Bespoke operation

Rolls-Royce has decided to expand its Bespoke operation due to increasing customer demand for bespoke items, a company trademark. The Bespoke operation team, based at Goodwood, West Sussex, consists of designers, engineers and project management staff and will be doubled by the end of this year, bringing the number of Bespoke experts to over 50. Already in 2011 Rolls-Royce has seen a growing demand for bespoke additions to their cars, leading to the need to recruit more staff in key areas to match growing customer demands.

McLaren X-1

McLaren Special Operations unveiled a one-off supercar this weekend at Pebble Beach called the X-1, designed exclusively for an anonymous enthusiast. Following a consultation with the client a design by McLaren's Korean-born RCA graduate Hong Yeo was chosen. "X-1 embodies the McLaren value that every part has to have a purpose," said Yeo.

Mercedes BlueZERO E-Cell Plus Electric Concept Car revealed

Mercedes has revealed the BlueZERO E-Cell Plus Electric Concept Car The BlueZERO E-Cell is actually based on the existing A Class / B Class platform, which is interesting in itself. Why? Well, the sandwich construction of the A/B Class lends itself perfectly to battery storage for the BlueZERO E-Cell Plus, but this whole platform is due to be dumped when the next generation A/B Class arrives, as it’s considered too expensive to continue.