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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Lamborghini ‘Super Sports Car’ teased for Frankfurt

Lamborghini 'Super Sports Car' tease for Frankfurt 2011 (click photo for full image) Lamborghini has a long-standing promise to bring something new to every major motor show, and with Frankfurt only weeks away they are starting to tease a ‘Lamborghini Super Sports Car‘. So far all we’ve got is the image above (click it to see the whole thing) which just says “Discover a new Lamborghini super sports car at the next Frankfurt Motorshow.” So what is this new Lamborghini super sports car? Well, we doubt it will be a Lamborghini SUV Concept as we doubt even Lamborghini would consider such a vehicle a super sports car.

Audi U.S. chief Johan de Nysschen leaves post

Longtime Audi veteran Johan de Nysschen, who rose to become president of the company's U.S. unit, has resigned for another job that is unknown at this point. COO Mark Del Rosso will handle daily operations until a replacement is named.