Wesbar Submersible Tail Light (#403073) on 2040-parts.com

Hyundai rules out separate premium brand

Hyundai Motor Co. has ruled out spinning off the Genesis or Equus nameplates to create an independent premium brand along the lines of Lexus or Infiniti, partly because of the enormous cost involved and possible image damage to sibling nameplates. "There are no plans for Hyundai to make a separate brand," Vice Chairman Shin Jong-Woon said in an interview Friday at the carmaker's headquarters in Seoul, South Korea.

Video: Peter Schreyer on premium proportion

Kia has released a short film featuring Peter Schreyer that provides an insight into the world of premium car design in which he explains the importance of proportion. In the presentation, Schreyer sketches the company's new K9 sedan, describing how a rear-wheel drive platform affects the car's design, with its generous wheelbase, short front overhang and the 'prestige distance' between the center of the front wheel and the A-pillar. Related stories: Interview: Peter Schreyer, Chief of Design, Kia

Nissan LEAF aiming for reversing speed record at Goodwood Festival of Speed

Nissan are going to take the LEAF EV backwards up the Goodwood hillclimb this weekend, aiming for a new Guinness World Record. We’ve had a real spate of car ‘World Record’ stuff lately, with Mercedes catching a golf ball in an SLS driven by David Coulthard and MINI breaking a parking record. And now it’s Nissan’s turn.