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Ford justifies its Vignale sub-brand (video)
Tue, 24 Sep 2013The Ford Mondeo Vignale (pictured). Ford’s first Vignale-badged car Earlier this month, as the Frankfurt Motor Show approached, Ford revealed that it’s going back to a sales tactic they created in the 1970s – badge-engineering their cars with a coachbuilders name to create an upmarket sub-brand. Last time Ford played this game we had almost 30 years for the Ford Ghia, a range of Ford’s mainstream models that had all the toys as standard to try and create an appealing high-end option for buyers.
SAIC merges with Nanjing
Fri, 28 Dec 2007By Keith Adams Motor Industry 28 December 2007 15:27 Is the Chinese car industry learning to rationalise? Absolutely. In order to attack world markets, China’s government and its largest automotive players have been getting cute. There’s a rush to merge or combine in order to compete in international markets.
Infiniti EX Concept (2007): first official pictures
Wed, 28 Mar 2007By Jack Carfrae First Official Pictures 28 March 2007 07:06 Infiniti EX Concept: the lowdown Infiniti is Nissan’s answer to Lexus, a wannabe aspirational and luxurious brand aimed squarely at Audi, Mercedes and BMW's home turf. Nissan has enjoyed a reasonable success with Infiniti in the US, and they're coming to Europe next year. The new EX, shown today for the first time in concept form, is to be unveiled at the New York Motor Show in April - and it will spearhead the launch in Europe in 2008.