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Volkswagen Golf R 400 IS going in to production

The VW Golf R 400 (pictured) is going in to production Well, we did say the VW Golf R 400 – which debuted at the Beijing Motor Show last week – looked production ready. And it seems it is. Car and Driver have had confirmation from VW’s R&D boss, Heinz-Jakob Neusser, that the Golf R 400 isn’t a concept after all but the first look at a new extreme Golf.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

Opel Ampera plug-in hybrid design sketches leak out

By Tim Pollard First Official Pictures 19 February 2009 09:28 These pictures allegedly reveal the production-spec Opel/Vauxhall Ampera a fortnight ahead of its Geneva show debut. A Spanish website claims to have stumbled across the technical design sketches at a European patent office and – if authentic – they spill the beans on the new plug-in hybrid electric concept car that’s bound for a showroom near you within two years. The Ampera is Opel/Vauxhall’s version of the Chevrolet Volt, the breakthrough car that could just save GM if it survives its current crisis.