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Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Redesigned Nissan Sunny for China a likely preview of the new Versa

Nissan revealed the redesigned Sunny small sedan at an auto show in China on Monday, and the car is a likely preview of the next-generation Versa for the United States. Nissan said the Sunny will be sold in 170 countries under various names. The Sunny goes on sale in China in January.

First BMW i8 for US to be auctioned at Pebble Beach

The Frozen Grey BMW i8 for Pebble Beach The other end of the scale from BMW’s i3 City Car is the BMW i8 Supercar and, despite its modest 1.5 litre range-extender engine for its electric propulsion it seems to offer proper borderline supercar performance. With just an estimated 500 BMW i8s heading for the US this year, BMW has decided it would be a bit of a wheeze to produce a one-off i8 for the US market to plonk in Gooding and Co’s auction at Pebble Beach in August to give one lucky American buyer the chance to jump the queue for the i8 and inject some funds in to Pebble. So they’ve created a special i8 for Pebble which comes with a Frozen Grey Metallic paint job and a titivated interior with Dalbergia Brown Leather upholstery that’s been dyed using plant extracts – all very ‘Green’ – with BMW i Blue for the stitching and highlights.