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Wolfgang Egger outlines Audi's future design strategy

Audi is shifting its design strategy as it changes the way it designs and develops its cars. The carmaker's head of design Wolfgang Egger believes that a closer cohesion of the car's exterior and interior will create a ‘seamless entity' to help differentiate its models. The first example of the strategy is Audi's latest show car, the Crosslane Coupe, revealed at the Paris motor show in September.

New Honda CEO to focus on R&D

Takanobu Ito, newly named as the next president and CEO of Honda Motor Co., will redouble the company's focus on research as it grapples with a global market meltdown. Honda presidents traditionally cut their teeth at the automaker's cherished development subsidiary, Honda R&D Co. Ltd.

BMW 335iS (2011) prices +video

The BMW 335iS Convertible - starts at $59K Normally we would have made the headline ‘BMW 355iS US prices’, but as BMW has decided that the new 335iS is going to be a North America car only we guess that anyone looking for a price will know it’s going to be a dollar price. As we reported last week, BMW are releasing the 335iS to bridge a gap they perceive exists between the 335i and the M3. Which seems more like the sort of think Audi would do rather than BMW, but perhaps they’ve learnt a trick or two from their four-ringed neighbours about filling every possible niche?