Wix 51448 Auto Trans Filter Kit on 2040-parts.com

The Jaguar F-Type's a closet Star Wars geek

Our friends over at Jalopnik are currently at Jaguar F-Type media event over in Seattle, where they had a chance to catch up with its design Wayne Burgess (check out our full interview with him here), who revealed some interesting sources of inspiration for some of its detailing. The first is a real easter egg - a detail that once you've discovered it you can't help but see - the front lamp cans are based on Star Wars' TIE Fighter. What has been seen can not be unseen.

Hello, America. It’s ‘Your Turn’ for the new Jaguar F-Type (video)

But great product isn’t enough on its own, sadly, to get real buyers to part with real money to buy a car. What you need is clever ways to get that product across the gaze of the demographic you’re looking to target. And Jaguar have got very good at that.

GM's Ed Whitacre meets the press in Web chat

General Motors' new front man, Ed Whitacre, remains a bit of an elusive figure in the car world. But at the very least, the former telecom honcho who's now the leader of the nation's largest automaker does like cars. “Oh yes,” he answered in response to that question during a Web chat on Tuesday, one of his first interactions with the media so far in his tenure at the helm of GM.