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Aston Martin DBS Volante – Just in time for Summer!

After a break on the embargo on the details of the DBS Volante earlier today, Aston Martin has decided to give us the details on the new car ahead of the launch at Geneva next week. As you would expect, it looks wonderful. Still the same gorgeous shape as the coupe, but with a dose of sun for those who want to pose.

2014 Aston Martin Rapide S rips out 550 hp

If you remember nothing else about the updated 2014 Aston Martin Rapide–now with an S added to the name–keep this in mind: Power surges 80 hp to a whopping 550 hp from the naturally aspirated 5.9-liter V12 engine. Aston Martin dipped into its expertise gleaned from the World Endurance Championship GT competition to fortify output and efficiency. Torque increases to 457 lb-ft (from 443 lb-ft), and top speed is pushed 7 mph to 190.

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.