Wrc Lightweight Motorsport Birsca Competition Racing Project Car Steering Wheel on 2040-parts.com
LONDON, United Kingdom
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Volvo's research proves car design invokes basic human emotions
Thu, 28 Nov 2013Car design and human emotion are inexorably linked, according to new research from Volvo. The experiment, conducted in collaboration with Electroencephalographic (EEG) specialists Myndplay, tested respondents to analyse how the brain reacts emotionally to car design amongst other things. Participants were asked to rate a series of images whilst wearing an EEG headset that measured brainwave activity.
Video: Fiat creates café racer 500 for SEMA
Tue, 30 Oct 2012Fiat is preparing a café racer-style 500 for this week's SEMA show by stripping down an Abarth version to take it "down to the essence of what you need to drive a car." The café racer philosophy of ‘more speed, less comfort' was born around the 1960s British 'biker scene and while initially focussed on increasing performance, quickly developed into a culture as concered with 'the show' as 'the go'. "It takes something like this to really get noticed at SEMA," says Craig Buoncompago, Project Manager at Fiat Product Design. "The Café Racer is really going to be one special car that you guys should really come and see." The 500's roof has been chopped, while also shorn of its door handles and being fitted with hot rod billet rims.
Subaru Impreza XV crossover at Geneva
Sun, 07 Feb 2010The North American Subaru Outback Sport - a strong hint at the Impreza XV? This is a bit of an odd one. Really.