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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

New Ford Fiesta Automatic

The Ford Fiesta now gets an automatic option Of course, this is not just about catering for the small numbers of Europeans who can’t use their left foot. It is probably about catering for the huge number of Americans who won’t. As we’ve reported, Ford is on a big push to get America to love the new Ford Fiesta, and without an auto option on offer they will be restricting their sales numbers.

Driven: Citroën C4 Cactus

It wasn't our intention to hunt down random old Citroëns in the new C4 Cactus – on our first acquaintance with this new car in Amsterdam, they found us. The first was a beige 1971 DS Safari. It cruised by as we stopped for a photocall on the outskirts of the Dutch capital.