Yakima Whispbar Complete Rack Package K324 + T18 Hdxb Bar Jeep Wrangler Toyota on 2040-parts.com

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

Interior Motives Design Awards 2011

After months of waiting, the Interior Motives Student Designer of the Year 2011 has finally been announced. At a glamorous awards ceremony at Frankfurt's Cocoon Club earlier this evening, the world's top designers and automotive journalists gathered together to watch Felix Godard from Strate Collège in France sweep to victory at the Interior Motives Awards, securing himself a total prize of $5,500 and one the most prestigious accolades in the world of automotive design. Launched earlier this year and themed ‘Back to Basics – Making Cars for People, Not Markets', this year's contest attracted entries from an incredibly diverse range of schools and nations, including Israel, the Czech Republic, Australia, Taiwan, Canada and China.

Toyota readies dealer fix for faulty pedals

Toyota Motor Corp. is fine-tuning a dealer remedy for faulty accelerator pedals in 2.3 million recalled vehicles and aims to announce the fix as early as next week, a person familiar with the matter said. The procedure involves inserting a metal shim into a gap in the friction lever of the pedal.