McLaren MP4-12C Exclusive Edition launched at Pebble Beach

McLaren MP4-12C Exclusive You didn’t think McLaren were going to miss out on the very lucrative ‘Personalisation’ of the MP4-12C, did you? Of course not. So you won’t be surprise that McLaren has rolled up at Pebble Beach with an ‘Exclusive Edition’ MP4-12C with extra cost bolt on bits to tempt buyers.

The €2000 car

By Tim Pollard Motor Industry 15 June 2007 08:28 The market for bargain basement cars costing as little as €2000 (£1400) is about to grow dramatically. CAR Online is reporting from Bosch’s annual technology seminar all week – and we grilled the bosses at the world’s biggest components supplier to find out about the soaring demand for cars priced under €7000 (£4900). Bosch’s president of gasoline systems, Wolf-Henning Scheider, said: ‘According to our estimates, this vehicle class will reach a share of 13 percent of the world market in 2010.

Kia styling chief Schreyer is fluent in Koreapean

The way Peter Schreyer sees it, there is one key difference between European and Korean automakers: Europeans design from the heart, Koreans from the head. "In a European company, everybody is a car driver, a car enthusiast," says the Germany-born design chief of Kia Motors Corp. "Everybody from the CEO to the little designer to people on the production line, they want to build cars they want to drive themselves." Koreans can be more market-oriented: "They look at the big picture, which markets to explore or conquer.