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Citroen DS3: Design a DS3 Roof competition.

The Citroen competition to design a roof and dash graphic for the DS3 has launched We’ve said from the start that Citroen were going to take a leaf out of the MINI book of marketing. Keep it in your face and churn out at least one special edition a month. And it certainly loks as if Citroen are on that path.

Ford promote accessible & affordable technology in new campaign

Ford’s Active Park Assist parks a Focus on the roof of a skyscraper We do sometimes moan that cars are becoming so clever that it won’t be long before the driver’s just the blobby thing behind the wheel to keep an eye open as clever technology does its stuff. That said, modern technology is certainly doing wonders for tasks that many find irksome and difficult behind the wheel, and Ford are cleverly tapping in to their new technology to demonstrate just how helpful their new cars now are for the stressed driver with the Ford Primary Brand campaign. Ford‘s new Primary Brand campaign is focusing on technology like the new(ish) Active Park Assist that uses sensors to measure parking spaces as you drive by (not too quickly – you have to give it a chance) and then, at the push of a button – with the driver just following instructions for brake, gears and accelerator – neatly parks your new Ford for you.

Mini Connected app adds performance info to vehicle display

Mini is introducing an updated iPhone app for the Mini Connected system. It displays performance data in the entertainment screen in Minis that have Visual Boost or with a navigation system and the Mini Connected option. The main functions of the system include a condition check, force meter and digital sports instruments.