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Book Review: Car Guys vs Bean Counters

Designers are the surprise heroes of a new book by former General Motors vice chairman Robert Lutz, called Car Guys vs. Bean Counters: The Battle for the Soul of American Business. "The real car guys are in design," Lutz told me during his recent book tour.

Peugeot 508 (2011): first official pictures of France's Mondeo

This is the new Peugeot 508, said to be the first Peugeot to introduce the new design look spun from the SR1 concept first seen back in January 2010. The 508 replaces two cars – the 407 and 607 – and will be available in both saloon and estate bodystyles when it goes on sale at the start of 2011. It's very similar to the 5 concept car shown earlier in 2010, but somehow lacks the stylistic class of recent Peugeots such as the RCZ.

VW group design future

By Adam Towler Motor Industry 23 June 2008 19:01 VW Group’s Design Director Walter De Silva shed light on the future direction of Volkswagen design during a lecture earlier this week at the old Fiat Lingotto factory in Turin. Extolling his own thoughts on design amid the current world – “constraints are what promotes creativity” - he described VW as being immersed in a process of defining their design language as Audi had already done to achieve the quality and diversity necessary. Audi design DNA was “understood by everyone in the company” he said, “right down to the smallest details”.