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Smart wins 2011 LA Design Challenge

Daimler's Smart division won this year's LA Design Challenge, the brief of which was to create ‘Hollywood's Hottest New Movie Car'. The entries were judged on how well the vehicle reflected its brand attributes relative to the plot, how the vehicle related to the target audience, and the level of imagination found within the entry. Befitting the ‘Hollywood movie car' theme, the uniqueness of the story concept and the character development of the vehicle were also factors that helped determine the overall winner.

Chrysler to close Pacifica Advanced Design Studios

The 20 designers at Chrysler's Pacifica Advanced Design Studios in Carlsbad, California will soon be finding themselves out of a job. The struggling North American automaker announced the closure of the facility on Friday, stating that the company is ‘leveraging resources worldwide, forming new joint ventures and alliances and consolidating operations in order to better achieve global balance.' Responsible for many of the more successful designs hailing from Chrysler in recent times, including the Chrysler 300 sedan and the new Dodge Challenger musclecar, the Pacifica Advanced Product Design Center also yielded the Nassau concept car and the Pacifica crossover – bearing the same name as the west coast studios in which it was created. The work done at the Pacifica Advanced Design Center will be consolidated into the Advance Design function in Auburn Hills and continue to be led by Senior Vice President of Design, Trevor Creed.

Goodwood Festival of Speed 2014 preview

By Michael Karkafiris Motor Shows 10 June 2014 13:16 The Goodwood Festival of Speed always stands out as a highlight in our automotive calendar and the 2014 event should be no exception. The iconic motoring celebration will take place from 26-29 June and this year Lord March is laying on all the usual treats plus a few surprises. The 2014 Festival of Speed's central feature will be Mercedes celebrating 120 years of motorsport achievements and a century since the famous 1-2-3 victory in the 1914 French Grand Prix.