Yamaha Yzf R6 Er 2014 Graphics Kit / Decal / Sticker / Calcomania on 2040-parts.com

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

Toyota Yaris Hybrid-R concept (2013) first picture of 400bhp Yaris

Here’s the first image of Toyota’s new hot hatch concept: a Yaris Hybrid boasting a faintly ridiculous 400bhp power output. You won’t be surprised to learn the Yaris Hybrid-R isn’t intended for series production: it’s just a party piece to celebrate 5.5m worldwide Toyota hybrid sales since 1997, and point to future Toyota hybrids that the company says will offer faster performance and a grin-inducing drive. What powers the Toyota Yaris Hybrid-R concept?

Chevrolet WTCC Ultra

By Phil McNamara Motor Shows 28 September 2006 09:48 Chevrolet Ultra: the lowdown Hidden beneath the WTCC Ultra's wild touring car looks is Chevrolet's 2008 Ford Focus rival. GM's headline concept car at today’s Paris motor show (Thursday 28), the Ultra previews Chevrolet's future design direction, as well as the Lacetti replacement. Although the muscular bodykit, ultra-wide track, funky graphics and slitty rear window will all be toned down for production, 'you won’t miss the connection when the production car arrives,' a GM insider told CAR Online.