Yz997 Yamaha G Force Seat Cover on 2040-parts.com

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

Most hybrid owners don't buy another hybrid, Polk study says

Almost two-thirds of U.S. hybrid buyers returning to the market in 2011 chose something besides another hybrid. Excluding owners of the best-selling Toyota Prius, the repurchase rate among other hybrid buyers dropped to 22 percent, according to a Polk study released today.

VW announces Mk6 Golf prices

By Ben Pulman Motor Industry 20 October 2008 12:17 VW has released prices for the new Mk6 Golf, but while the new car was rushed into production to cut costs, none of these savings seem to have been passed onto the consumer – the base 1.4 S now starts at £13,150 – £870 more than the Mk5 entry-level Golf. Along with a 79bhp 1.4-litre petrol engine, an entry level S model comes with a decent level of equipment to help offset the price increase. As standard there's ABS, ESP, seven airbags, air-con, heated and electric mirrors, body-coloured bumpers and door handles, plus a CD/radio.