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Nissan and Fiat marketing heads trade insults over 'visual pollution'

A war of words has erupted between Fiat and Nissan's marketing departments over their electric vehicle designs, the Leaf and the 500e. Matt Davis, head of Fiat product marketing, told Bloomberg News before the launch of its all-electric 500e at the Los Angeles show last week that "ugliness is probably one of the worst forms of pollution," seen as an indirect attack on Nissan's electric offering. The then 500e came under attack with Nissan criticizing the fact that it was created only to meet Californian emissions requirements.

Datsun Go boldly goes downmarket

The Datsun Go (pictured) has been revealed in India We’ve know since March that Nissan was adding an extra brand name to its portfolio – to add to Nissan and Infiniti – by reaching back in its history to bring the Datsun brand back to life, and we got the first image of what we now know is the Datsun Go at the start of July. Having spent a fortune eradicating Datsun from the minds of buyers and replacing it with Nissan, Nissan are now working to make car buyers in emerging markets fall for the new Datsun Go in the way the UK  did for the first Datsun Sunny in the 1970s. So we get the Datsun Go which is, to all intents and purposes, a Nissan Micra with all the fripperies removed and pitched – initially at least – at the budget end of the car market in India where it will go up against cars like the Hyundai i10 and cost under £5,000 which, entirely coincidentally, is the starting price for the i10.

Lexus LFA- The Special Edition Nurburgring Package

Lexus have revealed the Lexus LFA Special Edition It would be entirely reasonable for you to consider the Lexus LFA a special edition in its own right. After all, there are only ever going to be 500 made and each will cost £336,000. And you do get something rather special from the posh arm of Toyota.